Rihanna will be performing the Super Bowl 2023 in February. The announcement of the singer was received with open arms by the fans. This paper aims to investigate the public's reaction to the announcement on social media.
This article shows how easily consumable trends such as “He’s a 10 but…” contribute to building dating discourse around an unachievable ideal and actively invite the audience to judge the statements made by the women involved in these interviews.
Methodology may not be the most juicy stuff in academia, but it is crucial if we want to produce more than just opinions. In this article, Ico Maly stresses the importance of an empirical-interpretative methodology for social scientists.
In this paper, discourse analysis is done on two TikTok entries to the inverted filter trend that became very popular in April 2021. By showing facial asymmetry as normal, Aubrey Ober gave a twist to the trend and recycled the trend's meaning.
Live anywhere in the world and travel anytime you want: according to Airbnb, we'll soon all live a flexible lifestyle. This case study analyzes how Airbnb constructs a techno-utopian vision of the world.
When Sirpa Leppänen, Elina Westinen and Samu Kytölä were thinking about how to put together their message to Jan Blommaert, they came up with the idea to design it as a dialogue. A dialogue about academia, messiness and friendship.
